101 Stock Market; The ratios every successful investor must know

Investing does not have to be a gamble

Buying stocks doesn’t have to be a gamble. The wrong way of buying stocks is to buy overpriced shares of the coffee shop company that sells the overpriced iced coffees you enjoy or to buy shares of the company of the smartphone you just bought because you enjoyed its HD camera. Consumer satisfaction is very important. However, there are many other relevant aspects you must consider to avoid gambling with stocks.